Cyberpunk 2077 News – Marketing Push & Creative Director!

In today’s Cyberpunk 2077 news and details video we have Playstation’s new video and article regarding the Origins of CD PROJEKT RED & Cyberpunk 2077 and a incoming marketing push, A creative direction promotion which may impact Cyberpunk 2077’s development, Some Forum answers to some questions like ESRB ratings, Mod support and if The MAX TAC and Mantis Blades Cyberpsycho from the teaser trailer will be present in the story. We also have some new details about Cyberpunk Red, which is a new table top iteration of Mike Pondsmith’s Cyberpunk Universe and will bridge the gap between Cyberpunk 2020 and 2077.

As we do with all our News segments we are going to highlight some Cyberpunk 2077 art and design work. First we have CD project red and Cyberpunk 2077 tweeting out this picture of the Cyberpyscho from the teaser trailer, slicing into a traditional treat Called a Paczki. Paczki are akin to doughnuts in Poland and it looks like the staff at CDPR are indulging in what they call fat Thursday.

First up in our news segment is regarding CD PROJEKT RED and an internal promotion which is not only promising for Cyberpunk 2077, but also the studio as a whole. Konrad Tomaszkiewicz has assumed the role of creative director for 2077, according to his LinkedIn profile after former creative director sebastien stepien left his position at CDPR last month for a new one at Blizzard. Not only did Konrad receive a promotion to the creative direction of Cyberpunk 2077, but he also claimed the position of vice president of the studio.

Now if you guys don’t know creative directors are generally in charge of the overall vision, the game play, the visual style as well as story elements, cinematics and marketing materials. Considering Konrad was a creative director for The Witcher 3 id say we are in good hands. This could also be CD projekt red future proofing their staff for the inevitable Cyberpunk games we will see in the future.

Next we have some forum posts and answers by CD PROJEKT RED’s community manager which gives us some insight into the world of Cyberpunk 2077 and some interesting questions fans have been asking over at Cyberpunk.net

First question we have is in regards to the Cyberpsycho and MAX TAC agent we see in the Teaser Trailer. For those who want a refresher, the mantis blade woman in the trailer is a cyberpsycho who has gone on a rampage, and a special ops team deisgned for hunting down these Cyberpsychos, the Max tac team is sent in with the Police to kill her. Now the question asked on the forums is if these characters would be in the full release of Cyberpunk 2077.
We most likely wont be seeing these characters In the game, although Max Tac will have its presence in Cyberpunk 2077.

Next we a really good question and something we’ve talked a lot about in the past with censorship and how 2077 will be rated. This particular forum goer says “With Witcher 3 being more mainstream, what is the aim of Cyberpunk 2077 when it comes to ratings.”
We get an answer here that it’s safe to assume we will aim for an M or PEGI 18 rating.

Next we have a question regarding Mod Support. It seems when it comes to mod support, CD PROJEKT RED is well aware that the community would love it and that they will keep it in mind, but for later. This almost confirms that it won’t be coming out at release, but it might be implemented post launch maybe even around the same time as their multiplayer releases.

Next we have a question regarding female vs male voice lines. It seems like there will be subtle differences, and we know that some characters will treat you differently if you are a male vs female. This gives a little more diversity when it comes to male vs female playthroughs.

Next we hints that a marketing campaign is starting to ramp up again. IN the last couple days we’ve seen some new articles from GameInformer and a new video from Playstation highlighting CD PROJEKT RED’s history and some talks about The Witcher 3 and Cyberpunk 2077. it seems like Cyberpunk 2077 is starting to get back into the limelight again, starting with content about the History of CD PROJEKT RED. We could be seeing more articles and videos Highlighting it’s past, present and hopefully future with Cyberpunk 2077 in the next coming weeks so keep your ears and eyes open.
In gameInformers article it also Highlights how much Poland loves Cyberpunk and dark games in general, because Poland is a relatively bleak environment and that Poles gravitate towards that dark aesthetic. Game developer Techland’s founder even mentions that he couldn’t find someone around his age who didn’t like Neuroshima, Cyberpunk 2020 and Bladerunner. Cyberpunk seems to run in the veins of the Polish.

Finally we have some details about the time period between Cyberpunk 2020 and 2077 in a Cyberpunk Red beta game test session. Cyberpunk Red could potentially teach us a lot about what the world will look like in 2077, based on where the world stands, going into it.